(NEW YORK) — Most years, most of us wait until the last minute to get our holiday shopping done. But 2020 certainly isn’t like most years — and being cooped up at home because of the pandemic has apparently given us plenty of time to get a jump-start on seasonal giving.
A new survey by installment loan company Affirm finds that out of 2,000 Americans polled, nearly half — 47% — said they’d already started their holiday shopping. Why? Boredom from being stuck at home was cited as the main reason. Of those, 15% said they’d started their holiday shopping as far back as August.
Not surprisingly, 48% of those surveyed said they planned to do most, if not all, of their holiday shopping online this year.
So what about waiting for Black Friday and Cyber Monday, so you can snag all of those fabled shopping bargains? Nah, appears to be the answer, with seven in ten saying they’re happy to buy things on sale now, rather than wait.
Despite the pandemic quarantine — or precisely because of it — the 2020 holidays could be a banner year for receiving gifts. A whopping 75% of those polled said they’d had to cancel vacations and other travel plans, and so would spend that money on more and better holiday gifts instead.
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